For Real Estate Agencies & Agency Directors
Harpocratēs sources developer stock and builds the complete campaign — copy, video, landing pages, every piece of the presentation. You send it through your database under your own name. Every lead tracks back to you. Commission on settlement is yours. We ask for 20%.
In Plain Terms
Your database is an asset that earns commission when it matches a buyer to a property. The question is whether you have enough quality stock to send through it consistently. That's where Harpocratēs comes in.
Sourced, presented, and built for conversion. Copy, video, landing pages. Everything a serious campaign needs — already done.
Through your system, from your platform, to your list. The content is ours. The send is yours. Your database never leaves your hands.
Every lead from your database is tracked to you via tagged landing pages. The developer pays commission to your agency on settlement. We take 20% of that for building and delivering the campaign.
What We Deliver to You
The quality of what goes to your buyers reflects on your agency. Everything Harpocratēs builds is presentation-grade — the kind of campaign your database has come to expect from a principal who takes stock seriously.
Written to sell, not describe. The story of the property, the buyer it's built for, the case for acting now. Ready to send as-is.
Professionally produced video walkthrough and project overview. The kind of content buyers forward to each other.
A clean, conversion-focused page for each project. Tagged with your agency's unique link so every enquiry traces back to you.
A ready-to-send email formatted for your platform. Drop it in, schedule, send. No brief required from you.
Every click, every enquiry, every lead attributed to your agency's unique tag. Full visibility. Full credit.
Clean documentation of leads generated, settlements attributed, and commission earned. Nothing ambiguous at payment time.
The Process
Your agency's involvement is minimal by design. The less we ask of you, the more you're willing to run. Here's the full sequence.
Harpocratēs presents you with a developer project: price range, property type, location. You decide if it's right for your database.
A simple permission agreement. The project is yours to send. Your database remains yours. Terms documented, nothing left open.
Everything lands in your inbox. Tagged landing page live. EDM ready to load. Video link embedded. No production work needed from you.
Through your platform, to your list, under your name. You see who opens, who clicks. All leads route to your tagged page.
Your leads are attributed. Settlements trigger commission from the developer to your agency. We invoice you for our 20% once paid.
Your Database. Always.
The most important question any agency director will ask is: what stops you from using my database for your own purposes after this? The answer is in how the model works — and in the agreement that governs it.
You press send. Your contacts see your agency's name. Your buyers enquire through your tagged page. Your leads settle. Your commission is paid. Harpocratēs is the team that built what you sent — nothing more.
How Attribution Works
The commission model only works if attribution is airtight. Harpocratēs builds each agency's tagged landing page before the send goes out — so every enquiry that comes from your database is logged to your agency from the first click.
Each agency gets a dedicated URL for each project. Any buyer who clicks your link and enquires is attributed to you — regardless of when they come back, and regardless of whether other agencies are running the same campaign.
When a settlement triggers, the documentation traces the lead to your send. The developer pays commission accordingly. There's no negotiation at the end about who sourced the buyer — the tag records it from day one.
The Money
The developer has agreed to pay a buyer-side commission on settlement. Because your database generated the buyer, that commission belongs to your agency. Harpocratēs built the campaign that made it possible.
That's the entire fee. No retainer. No upfront production charge. No fee if your buyers don't settle. We earn when you earn — the arrangement works no other way.
"Every agency has a database sitting there that earns nothing unless there's quality stock to send through it. We solve that problem — and we ask for nothing until the day it works."
— Joe Morabito, Founder, Harpocratēs
A short conversation with Joe. He'll tell you what's on the table, what your agency would earn, and what the commitment looks like. No pitch deck. No lock-in.
Call Joe — 0402 214 257